Microsites or minisites are small websites which provide specific in-depth information parallel to the primary website. Promotional microsites can showcase and bring focus to new products, services, or events.

Microsites can also be an excellent way of increasing search engine optimisation to your main site, increasing your customer base, by attracting more traffic throughout your site. A microsite can offer the freedom to specifically go into detail without cluttering up your existing site by targeting exactly what the customer is searching for.

Microsites are a good way of grabbing the audience, creating a buzz and optimising your business potential.